HeadCount Registers Over 400,000 Voters With Help From Sabrina Carpenter, Ariana Grande & More

Sabrina Carpenter has engaged more voters through HeadCount than any other artist in 2024, registering over 27,000 new voters and engaging over 183,000 voters through giveaways, in-person activations, and video boards on her “Short n’ Sweet” arena tour. Green Day’s “Saviors Tour” also broke HeadCount's all-time record for most voters engaged for a single tour, registering over 7,900 new voters and engaging over 61,000 voters through in-person activations. HeadCount's partnership with Carpenter includes a sweepstakes for fans to see her tour by checking their voter registration status, aiming to increase young voter engagement in the upcoming election. HeadCount has registered over 1.5 million voters since 2004, with over 450,000 new voters registered this year alone, primarily Gen Z and Millennials. Source: https://variety.com/2024/music/news/sabrina-carpenter-voter-registration-record-break-headcount-2024-1236201347/

REUTERS/Jeenah Moon

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